Welcome to Undercover Secrets
Where confidence begins underneath it all.
Since 1988, women have been walking through our doors not just for bras, but for a feeling — the moment when something fits just right. When you stand a little taller. Smile a little wider. And feel fully, unapologetically you.
We believe every woman deserves to feel comfortable in her own skin — and in her underwear.
That’s why we’re here: not just to sell bras, but to help you find the ones that support your lifestyle, your body, and your confidence.
What We Do
At Undercover Secrets, we do things differently.
You don’t need to make an appointment — just walk in. Our warm, experienced team offers one-on-one, personal fittings that take time, care, and understanding. Every single staff member is trained in bra fitting, so you’ll never be left guessing or embarrassed.
We’re proud to help women from all over the lower North Island — from Kapiti, Wellington, Hutt, Palmerston North and Wairarapa — discover how a truly well-fitted bra can change everything. Because when your bra fits properly, it doesn’t dig in, it doesn’t ride up, and it definitely doesn’t end up in the back of the drawer.
We carry sizes from 8 to 24 and cups from D to L, and stock only high-quality brands that are built to last.


Visit Us
- 2/18 Seaview Road, Paraparaumu Beach 5032
Come in, have a chat, and let’s find something that makes you feel like you.
Your body is yours — and we’re here to help you love every inch of it.